As a funeral director, you know how to see things from other people’s perspective. This is a vital aspect of your work. You are able to empathize and deeply understand what someone else is thinking and feeling. You depend on this ability for insight as to how to broach sensitive subjects with your grieving families [...]
What do people really think when they drive by your funeral home? Do they think, “I hope it’s a long time before I ever need to call a funeral home,” or “What a miserable business to be in. How do they do it day in and day out?” As funeral directors, we have a lot [...]
How many of us wish we could be in two places at once! We have our schedule planned out, and then suddenly we are accosted by an obligation that just can’t wait. In the funeral home business, you know that this happens far more frequently than you care to admit. People’s lives are unpredictable, and, [...]
When promoting your funeral home, whether you are using print advertising, radio, or the Internet, make sure that you have provided an avenue for your potential clients to be brought back to you. Both the world and the Internet are big places. It is extremely easy for customers to get distracted and end up at [...]
Do you ever feel as if you are being pulled in too many directions? As a funeral home director, you are first and foremost a grief counselor whose job it is to initiate the grieving process for your clients by creating a meaningful funeral service that embodies the life of their loved one. You have [...]
That is what the Golden Gate Funeral Home does very effectively, according to their happy clients. Featured on The Learning Channel’s pilot show, “Best Funeral Ever” Sunday, January 6th at 9 EST/10CST, viewers were able to discover a whole new approach to funerals that makes everyone re-think the way funerals have traditionally been done. The [...]
Among the New Year’s resolutions to lose weight and stop procrastinating, should be a promise to ourselves to understand why we do the things we do. Since a large portion of our lives consists of habits, going the route of least resistance, and doing what is expected, this new year can be our opportunity to [...]
Visitors to your funeral home website will appreciate any links that you insert to make their online experience more convenient and enlightening. Even if your website has a wealth of information, it is also critical that you link your pages and resources together, so that your potential clients can be immediately transported to exactly what [...]
More and more people immediately turn to the Internet when they are suddenly faced with a problem. When a death occurs, family members used to flip through the phone book to find the closest funeral home, but that has drastically changed in the past decade. Today, people are more likely to do a search on [...]
You are a busy person. Every time you turn around, some critical aspect of your funeral home business is demanding your attention, from new clients who just walked in the door to verifying the police escort for tomorrow’s procession to the cemetery. With so much on your mind, how can you think of what to [...]
