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May 2013

Tweaking your Funeral Home Website

By |May 6th, 2013|Digital Funeral Ideas, Marketing in the Funeral Industry, Personal & Business Growth|

As a funeral director, you know how to see things from other people’s perspective.  This is a vital aspect of your work.  You are able to empathize and deeply understand what someone else is thinking and feeling.  You depend on this ability for insight as to how to broach sensitive subjects with your grieving families [...]

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April 2013

Breaking Down That Brick Wall

By |April 22nd, 2013|During The Funeral, Marketing in the Funeral Industry, Personal & Business Growth, Planning a Service|

What do people really think when they drive by your funeral home?  Do they think, “I hope it’s a long time before I ever need to call a funeral home,” or “What a miserable business to be in.  How do they do it day in and day out?” As funeral directors, we have a lot [...]

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February 2013

How to be in Two Places at Once

By |February 25th, 2013|Digital Funeral Ideas, Marketing in the Funeral Industry, Personal & Business Growth|

How many of us wish we could be in two places at once!  We have our schedule planned out, and then suddenly we are accosted by an obligation that just can’t wait. In the funeral home business, you know that this happens far more frequently than you care to admit.  People’s lives are unpredictable, and, [...]

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Spinning Your Wheels

By |February 5th, 2013|Personal & Business Growth|

Time is precious, no matter who you are.  From a business standpoint, time is money.  Too often business owners “spin their wheels” working hard for long hours, only to realize later that they actually accomplished very little. How well do you handle your time?  Are there things you could do differently so that your funeral [...]

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January 2013

Always Bring them Back to You

By |January 25th, 2013|Digital Funeral Ideas, Marketing in the Funeral Industry, Personal & Business Growth|

When promoting your funeral home, whether you are using print advertising, radio, or the Internet, make sure that you have provided an avenue for your potential clients to be brought back to you.  Both the world and the Internet are big places.  It is extremely easy for customers to get distracted and end up at [...]

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Funeral Home as a Business

By |January 21st, 2013|Digital Funeral Ideas, Marketing in the Funeral Industry, Personal & Business Growth|

Do you ever feel as if you are being pulled in too many directions?  As a funeral home director, you are first and foremost a grief counselor whose job it is to initiate the grieving process for your clients by creating a meaningful funeral service that embodies the life of their loved one.  You have [...]

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Discovering your Strengths, Covering your Weaknesses

By |January 8th, 2013|Personal & Business Growth|

Like most people, you are probably hoping that this year will be better than 2012.   You may not have much control over the economy, but you do have control over yourself.  Skip the New Year’s Resolutions and instead try some introspection.  Taking stock of your own strengths and weaknesses will accomplish much more than imposing [...]

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Rearranging your Priorities

By |January 2nd, 2013|Personal & Business Growth|

Throughout the year, it is easy to lose track of our priorities.  Business gets hectic, stresses overwhelms us.  We find ourselves caught between client and family needs.  When there just aren’t enough hours in a day, our priorities can get shuffled like a deck of cards.  We end up being expedient instead of effective, then [...]

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